Latin America is said to be the fastest growing mobile advertising market globally. Specifically, Argentina, Brazil, and Mexico are now among the top 10 list of countries by mobile ad traffic. However, these Latin American countries vary widely in mobile development, user behaviors, and advertising trends. During this webinar, we'll take a closer look at LATAM as a region and examine country trends.
The Jana Index is a curated collection of data and insights highlighting the growth of mobile and advertising in emerging markets. We combine the best market research available across 30 credible sources with our first-party analysis of the smartphone habits of our 30m mCent users, to create an emerging market resource available at your fingertips. Jana recently hosted a webinar in October 2016 introducing the Jana Index.